Keshav Sridhar is a Mechanical Engineering graduate from the prestigious National Institute of Engineering (NIE), Mysore and has the work experience of over 11 years with top notch companies. He chose the hat of an Entrepreneur while beholding his passions for writing and Human Resource Development.

Students Studies say that the core personality of a person is formed by the age of seven years and psychologists assert that most of these traits remain the same throughout one’s life, with of course some refinement as we keep gaining experience with age. Hence, it is of utmost importance to channelize our concern for Learning and Development of children by investing our resources on the right learning tools.

In this age of digital communication, educational websites and Apps for kids are a big hit and most of the Television Channels for children who also have their website, have some excellent 'learn with fun' content being showcased through their websites.

A common sight these days is kids operating Mobiles and Laptops like absolute tech wizards. However, this storyline is almost true in the case of urban India. The reality still remains that around 70 percent of the children in our country live in the rural regions, where in, accessibility to the internet is still a big challenge. As per recent reports, the internet penetration in rural India is less than 20 percent.

However, things are improving at a brisk pace; definitely at the rate of Mbps, if not Gbps. Recent initiatives by the Government like ‘Digital India’ are aggressively driving the development of online infrastructure in our country. Which means that e-learning for children may soon become a standardized medium of

imparting education. This in turn implies that there is a huge scope for growth in this business of educational websites for kids in our country. As we all know, the best thing about ‘World Wide Web’ is that a website can be accessed from almost all the countries in the globe. If quality of content is taken care along with customization according to the needs of the demographics, the website surely will be sell able with wider reach.

Let's do an exercise. Search for the top 10 educational websites for kids and see how many of them are from India; hardly any, right? While these 10 websites that you have mined out may be very good but, what about the customization of content as per the learning requirement of let's say a six year old kid in India? Is n’t it more relevant for our kids to first learn about ‘K’ for Karnataka rather than just knowing about ‘K’ for Kansas?

While the Principles of Developing A child’s Personality will Obviously be the Same irrespective Of different Countries and Their cultures, The narrative Involved in Modus operandi Of personality Development Does play a Very critical Role in shaping The overall Development Of a child

While the principles of developing a child’s personality will obviously be the same irrespective of different countries and their cultures, the narrative involved in this modus operandi of personality development does play a very critical role in shaping the overall Learning and Development of a child. Well, what is the use of all the learning and growing if one ends up getting disconnected from their roots?

For any customer who buys a service / product, value for money is of prime importance and in this case, an additional point of concern is the quality and relevance of the content being showcased, as the audience here is the tender minds of our country.

What if these websites are hacked and obscene content is posted? Do these websites comply with the required security standards? Do they have the required infrastructure to run the website responsibly? Do we really have a Government regulated body that scrutinizes/certifies the content of these websites? Are we really ready to grow in this space? Do we have the required checks and measures in place? Certainly, these are some of the questions which we have to answer and use them as chisels to carve out a framework for helping this business space to flourish in the right direction.

Well,parents anyways will do their best to nurture their kids by providing them with the best possible tools of learning. However, considering the fact that we are very quickly transitioning as a digitally enable society, it will be a grave injustice to the parents and their deserving kids if Public-Private collaborations are unable to give a wide spread menu of quality websites which assists them to shape the overall development of their children.