Aurora’s Business School: Multi-Pronged Comprehensive Teaching-Learning Approach

Dr. Raghu N. Prabhakar ,DirectorAristotle believed that the whole is greater than the sum of its parts. Manifesting perfectly in the world of education, when an educational institute builds a strong faculty, designs a comprehensive curriculum, implements a strong placement strategy and takes great care of students’ needs, the end result is much more than a flourishing institute. An ideal exemplar of the same is Aurora’s Business School, a Hyderabad based management institute. Having perfected every aspect required by a management institute, ABS enriches the lives of its students and empowers them to script successful careers across industries.

Boasting of world-class teaching-learning practices and a sterling placement record, the AICTE, Delhi, recognized institute offers various PGDM programs with multiple specializations in finance, marketing, RR, analytics and digital marketing. “Our institute ensures strong industry linkages, placement with top MNCs, state-of-the-art infrastructure, wide range of extracurricular activities, 100 percent summer placements and robust alumni linkages,” narrates Dr. Raghu N. Prabhakar, Director, Aurora’s Business School. Armed with a comprehensive teaching-learning approach, the efficacious B-School consistently invests in imparting quality management education of global standards.

Varied Management Courses for Enhanced Employability
A management institution’s prime objective is to develop skills within its students in order to make them industry ready professionals. Amalgamating capability development through regular and add-on courses, ABS ensures enhanced employability for each of its students. The B-School offers two-year trimesterised full-time PGDM programs with various specializations in finance, marketing, HR, business analytics and digital marketing; a 15-month Executive PGDM and a three-year part-time PGDM. In order to enhance career prospects, students can pick dual specializations. ABS is all set to launch a PGDM program in Business Analytics and Data Science in its next academic year.

With the aim to enrich students with business orientation communication skills and professional competence, ABS offers additional certification courses such as Business English certification in association with Cambridge University to first year students for improving their linguistic performance. “Communication is a critical asset in the business world. We endeavor to train students in listening, speaking, reading and writing skills,” adds Dr. Raghu.

Additionally, second year students are offered NISM certification by Ascend Academy for finance discipline, digital marketing certification by Adonai Advertising for marketing, and mission HR certification by HUSYS Consulting for HR specialization. Students are also provided with Campus Recruitment Training to equip them with capabilities to face real challenges in the business field.

Implemented by a faculty with ample industry experience and international exposure, these
courses ensure industry-ready professionals. Hailing from top universities, IITs and IIMs, teachers on board leverage their practical understanding of corporate requirements to strengthen student skill sets. Armed with rich research experience in terms of guiding PhD research and research publications at national & international journals, faculty members at ABS have 17 PhDs collectively.

Faculty members are also deputed to attend management development programs, faculty development programs, workshops, seminars and conferences to acquire the latest knowledge and updates in the industry so as to eventually impart the best theoretical and practical knowledge to the students.

Comprehensive approach to Teaching-Learning
While ABS boasts of a state-of-the-art infrastructure that includes ultramodern classrooms, seminar halls, auditorium, well-stocked library, high bandwidth campus wide Wi-Fi connectivity, language laboratory, games & sports facility, cafeteria and much more, the B-School’s primary objective is to provide rich intellectual capital to its students. Industry exposure, international immersion, industrial study tours, workshops, seminars, and lectures by stalwarts form an integral part of ABS’ comprehensive approach to learning – teaching.

In its curriculum, ABS includes compulsory field work for each student, which is evaluated on the basis of data collection, interpretation, presentation and report writing skills. Survey projects and research projects are conducted as a part of market research in quantitative techniques and business research methods. Additionally, all students must undergo an eight week summer internship program. Student progress is evaluated on the basis of daily reports and three interim presentations by company and faculty guide alike. A subject expert guides students through Course of Independent Study (CIS) based on the secondary data collected on field.

“International Study Tours constitute a major part of the experiential ELTs at ABS and our intent is to provide students with practical global exposure,” explains Dr. Raghu. The college has signed MoUs for International Summer Internship programs with the PAX Private Limited, Mauritius. Additionally, ABS is on the way to crystallize MoUs with Heriot Watt University, Singapore, American University, Dubai, and Canadian University, Dubai by June 2020.

Students Reaping Benefits
ABS’ excellent placement record paves the way for students’ successful career. The B-School undertakes every step possible to make its students industry-ready. The placement process begins with understanding the student’s aspirations in terms of job placements, entrepreneurship and higher education abroad. ABS conducts a plethora of industrial visits in India and abroad in order to promote profession exposure and industry interaction. Students undergo summer internship programs, participate in seminars, symposia & group discussions and engage in interactive sessions with the alumni.

International Study Tours constitute a major part of the experiential ELTs at ABS and our intent is to provide students with practical global exposure

“We arrange for pre-placement talks to enlighten students about the employment and career prospects, and conduct a two week long campus recruitment program for all students,” says Dr. Raghu. An amalgamation of these varied steps result in ABS boasting of a stellar placement record. The college is now striving hard to achieve large number of tie-ups with various industries to boost placement opportunities at ABS.

The astute B-School is endeavoring to achieve the foremost position across all Indian B-Schools in terms of value for money. “We have a moderate fee of around Rs.2.75 lakh per year. Yet, we are providing top quality business education that perhaps no other business school is able to provide,” explains Dr. Raghu. Marching onwards with faith and the right intensions, ABS is setting a benchmark in the education industry.

Key Person
Dr. Raghu N. Prabhakar, Director
Dr. Raghu a triple Post-Graduate and PhD holder. He has carried-out many research studies in diverse areas of management. His stewardship marked by drive and dynamism is leading ABS to new heights in teaching research and placements.

Courses: Two-year Trimesterised full-time PGDM program with multiple specializations (Finance, Marketing, HR., Business Analytics & Digital Marketing), 15-month Executive PGDM and three-year part-time PGDM
Locations: Hyderabad